Cooling Clarity Magnesium Butter
$5.00 – $62.00
Ultra‑concentrated and nutrient‑dense – one jar typically lasts 6–12 months.
A gentle, buffered menthol-magnesium butter with a clean, clarifying cool — no sting, no activation.
A clean, refreshing descent for women who want clarity without overwhelm.
A nervous system skincareâ„¢ formula for warm, tense, easily overstimulated days.
SKU: MENTHOL-MAG-BUTTER
At a glance
97.7% Natural2.3% Naturally Derived
HydrationNourishing
MinimalMaximum
GentlenessGentle
CalmingActive
i. The Signal
When the body runs warm and wired.
Some days the body simply holds heat. Shoulders ride high, the jaw stays tight, everything feels a half-step too fast and a degree too warm. It is the tense, buzzy, can’t-quite-land feeling of a system that has been switched on for too long.
You already know this state from the inside. Cooling Clarity was made for it.
ii. The Ritual
A clean, breath-opening descent.
A buffered menthol-magnesium body butter that delivers a slow, breathable icy-hot cool — the kind that opens the breath and invites the shoulders down, without the sting or shock of a traditional menthol balm.
The cool builds gradually and stays steady. The butter melts into a silky glide, never greasy, never sharp. It is a sensory exhale: a few minutes of cool, grounding ritual that asks nothing of you but to slow down.
Made for the body that
tends to run warm, flushed, or buzzy
feels tight, tense, or held
finds traditional menthol balms too strong
wants a breath-opening cool without intensity
iii. The Standard
Why this butter is different.
Most cooling balms are built for intensity. This one is built for the most sensitive, easily overstimulated body — buffered, deliberate, and held to the standard that body demands.
Buffered mentholCooling that builds slowly and stays breathable — never a burn.
Nutrient-dense baseShea, coconut, and mango butter for a cushioned, hydrating melt.
Properly preservedMade with a certified preservation system, for safety you can trust.
Small-batch & handmadeCrafted by hand in small batches in San Diego, never mass-produced.
Ultra-concentrated and nutrient-dense — you use very little, and one jar typically lasts 6–12 months.
Sensory Notes
A light, refreshing cool that opens the breath without shock. The first touch is a clean, airy chill — soft, never sharp. As it melts, the texture turns silky and smooth, spreading easily without drag. The cool stays steady and breathable, never tipping into burn, and the finish is crisp, calm, and lightly grounded — no residue, no heaviness.
Initial feelA soft, breathable cool — clean and airy, never stinging.
During meltA silky, smooth glide with a gentle, refreshing lift.
FinishCrisp, calm, and lightly grounded — no residue, no heaviness.
OverallA cooling exhale that feels clarifying, clean, and steady.
Scent: the natural, clarifying aromatic character of its botanical oils — peppermint, eucalyptus, rosemary, wintergreen, lavender, blue chamomile, helichrysum, and clove. No synthetic fragrance.
How to Use
Begin small
Warm a small amount between your fingertips. A little is enough — let the cool build gradually rather than over-applying.
Massage slowly
Work it into areas that feel warm or held — the neck, shoulders, or upper back — with slow, grounding movements.
Let the breath follow
As the cool settles, let it guide your breath downward. A few slow exhales is the whole ritual.
For sensitive skin
Start with a thin layer and build as needed. Avoid layering with other menthol or essential-oil products at the same time.
Ingredients
Every ingredient is here for a reason — and nothing is here that doesn’t earn its place.
Magnesium Chloride200 mg
A mineral-rich ingredient that gives the butter its grounding, smooth, non-stinging feel.
Menthol CrystalsBuffered
The source of the clean, breathable cool — buffered into a rich base so the sensation stays soft, never sharp.
Shea ButterOrganic
A nourishing, skin-softening butter that melts in and leaves skin feeling comfortable.
Coconut & Mango ButtersOrganic
A cushioned, velvety base that absorbs without grease or heaviness.
Clarifying Botanical OilsEight-oil blend
Peppermint, eucalyptus, rosemary, wintergreen, lavender, blue chamomile, helichrysum, and clove — chosen for their clean, clarifying aromatic character.
Full Ingredient List
Magnesium Chloride, Butyrospermum Parkii (Shea) Butter*, Cocos Nucifera (Coconut) Oil*, Mangifera Indica (Mango) Seed Butter*, Behentrimonium Methosulfate, Cetyl Alcohol**, Butylene Glycol, Menthol Crystals*, Euphorbia Cerifera (Candelilla) Wax**, Tocopherol (Vitamin E)***, Dehydroacetic Acid****, Benzyl Alcohol****, Chamomilla Recutita (Matricaria) Oil*, Helichrysum Italicum Flower Oil, Eucalyptus Globulus Leaf Oil, Lavandula Angustifolia (Lavender) Oil, Mentha Piperita (Peppermint) Oil, Eugenia Caryophyllus (Clove) Bud Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil, Gaultheria Procumbens (Wintergreen) Leaf Oil.
*Organic **Sustainable ***Non-GMO ****ECOCERT-certified
97.7% Natural
2.3% Naturally Derived
EWG-Rated
No Synthetic Fragrance
No Parabens, Dyes, or Talc
2.3% Naturally Derived
EWG-Rated
No Synthetic Fragrance
No Parabens, Dyes, or Talc
Because we prioritize freshness and small-batch production, the list above may occasionally vary from your packaging. The ingredient list printed on your jar always reflects the exact formula inside.
Community Access
Your purchase unlocks free access to Rooted & Well — our holistic community with monthly founder sessions, journaling prompts, meditations, and practitioner-supported resources.
Customer Reviews
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Jodi –
This mag butter is a game changer! I especially love using it after a long day — it has that lingering cool/warm sensation that feels amazing, and I look forward to it every time.